Onative, a young & talented artist of mixed heritage, has just released a brand new single titled “How”. This is in collaboration with Zubi, a prominent Afrobeats artist who boasts a huge fan base across Europe and the Middle East.
On this track, Onative unveils raw emotions that many can relate to – the bitterness of lost love, the regret of unspoken words, and the haunting questions that remain unanswered. Maybe this loss has already happened, or maybe there’s still a story ahead – one where you must choose: stay silent or speak up before it’s too late.
Upon hearing the demo of the song, artist Zubi instantly contributed a second verse, completing it so quickly it even surprised him. He added that he deeply resonated with the track – “this is the one I truly feel.” Zubi is usually known for his Afrobeats sound, but in this song, he steps into a new space while still preserving his unique charm.
In addition to the emotional lyrical message, typical of Onative’s style, the track features a beat that intensifies those feelings and makes the experience even more genuine. Every sound, paired with vocals and melodies, creates an atmosphere that won’t leave anyone untouched.
This song is special for both artists. You can feel they shared something deeply personal here.
Listen to How by Onative & Zubi –
A bit of background on Onative
Onative is a young and very talented artist who’s already won over many hearts and is rapidly gaining popularity thanks to his original series “Old Hits. On his social media, he reinterprets iconic Russian and CIS hits in a Western style. This unique approach has captured widespread attention, including from Russian media. Thousands of enthusiastic comments and millions of views speak for themselves.
A bit of background on Zubi.
Zubi is a standout Afrobeats artist, best known for his major hit “Sugar”, which has amassed nearly 72 million streams on Spotify. The music video for the track has also racked up around 60 million views on YouTube to date.
His fanbase spans across Europe and MENA countries, where he continues to grow in popularity.
SOCIAL MEDIA:
Tik Tok – @onativee
Twitter – @onativeprod
Instagram – @onative, @zubisoul
