Burna Boy has revealed how much artists make in terms of money from streams in different countries using 1 million streams as a benchmark.
Nigerian music icon Burna Boy has once again stirred conversations in the entertainment industry with his candid remarks about streaming revenues and the significance of chart-topping songs. In a recent Instagram story, the Grammy-winning artist shared insights into the earnings musicians receive from streaming platforms in different regions, shedding light on the stark disparities.
Burna Boy revealed that achieving one million streams on platforms in Nigeria generates approximately $300-$400, a figure significantly lower than the $3,000-$4,000 earned for the same number of streams in other countries such as the United States, United Kingdom, and other European markets.
The singer who initially advised on how social media hype was different from real life success shared a statement that read, “Your song being Number 1 on any streaming platform in Nigeria is not something to celebrate.” This comment has sparked debates among fans and industry stakeholders about the value of local streaming success versus global recognition.
As Nigerian music continues to gain international acclaim, Burna Boy’s insights may inspire a broader conversation about the sustainability and growth of the industry both locally and globally.
