Give Her FlowHERS Awards Gala honors GloRilla, Doechii, & more
On Friday, Femme It Forward hosted its 3rd Annual Give Her FlowHERS Awards Gala at The Beverly Hilton in Beverly Hills, California. This highly anticipated event honored and celebrated women of color who have made significant strides in the entertainment industry. With Saweetie as the dynamic host, and with Live Nation backing the event, it was an evening to remember—filled with star power, moving performances, and empowering moments.
Celebrating Women of Color in Entertainment
The Give Her FlowHERS Awards Gala is a cornerstone event for Femme It Forward, a trailblazing company dedicated to mentoring, educating, and empowering women of color in the entertainment industry. Since its inception, Femme It Forward has provided a platform for women of color across various fields, especially in music, entertainment, and media, to amplify their voices and be recognized for their contributions.
Furthermore, at this year’s event, Femme It Forward honored trailblazing figures like GloRilla, Doechii, Jill Scott, Chloe & Halle Bailey, Nija, and Snoop Dogg. Each honoree was presented with a beautiful flower bouquet and a prestigious award to celebrate their achievements and lasting impact.
Honoring Pioneers: A Night of Recognition
This annual gala recognizes women and men who have disrupted the entertainment industry, championing diversity and change. In addition to the incredible music artists celebrated, industry leaders such as Netflix, United Talent Agency (UTA), and Amazon were in attendance to mentor and support the next generation of young professionals entering the industry.
As a result, the evening was both an emotional and exciting moment for everyone involved. The guests who attended, whether they were honorees or industry insiders, gathered to recognize the monumental achievements of those who have paved the way for others in their careers. The recognition wasn’t just limited to the stage; it reverberated throughout the entire evening. The powerful Femme It Forward mission of celebrating women of color was palpable in every corner of the event.
Empowering Women: A Key Focus of Femme It Forward
One of the core missions of Femme It Forward is to empower women of color through education, mentoring, and advocacy. The organization’s focus on diversity and representation has helped elevate the voices of many women who have historically been underrepresented in the music and entertainment industries.
Moreover, Heather Lowery, President & CEO of Femme It Forward, kicked off the evening with a powerful speech. Reflecting on the pivotal moment in history the event took place—just days after a critical U.S. election—Lowery shared the theme for the evening: “No Rain, No Flowers.” The message on each flower bouquet placed at each guest’s table emphasized the idea that challenges and adversity often lead to growth, resilience, and ultimate success.
In her address, Lowery spoke about the importance of continuing to celebrate women of color and how they represent hope, power, and creativity. The phrase “No Rain, No Flowers” encapsulated the spirit of the evening, serving as a reminder that no matter the obstacles, growth is always possible.
Stellar Performances and Memorable Moments
While the night was filled with heartwarming recognition, it was also a celebration of talent and creativity. The event featured live performances from Tanerelle, Jai’Len Josey, Amaria, and Zyah Belle. Each artist brought her own unique flair to the stage, captivating the audience with their powerful voices and artistry.
MC Lyte, the legendary hip-hop icon, served as the evening’s narrator. Her timeless influence and trailblazing contributions to the hip-hop community made her the perfect choice to guide the audience through this incredible evening. Alongside MC Lyte, DJ Faucet kept the energy high with electrifying sets, seamlessly blending the old with the new to ensure that the vibe of the evening never faltered.
These performances, alongside the awards, created an atmosphere that felt both intimate and expansive. It was a celebration of past achievements and future possibilities—a perfect encapsulation of the Femme It Forward mission.
Sponsorship and Industry Support
The event was made possible through the generous support of major partners, including Spotify. As a sponsor, Spotify’s involvement underscored its commitment to supporting artists and content creators, particularly those from underrepresented backgrounds.
Industry heavyweights from Netflix, UTA, and Amazon were in attendance, offering guidance and mentorship to the next generation of entertainment professionals. The evening highlighted the importance of representation in all facets of entertainment, from artists to executives, and underscored the need for continued growth and inclusion.
Networking and Mentorship Opportunities
The Give Her FlowHERS Awards Gala isn’t just a celebration—it’s an opportunity for women of color in entertainment to network, share ideas, and mentor one another. Executives, creators, and rising stars gathered under one roof, exchanging insights on how to overcome industry barriers and continue breaking new ground.
Femme It Forward’s focus on mentorship is crucial in helping women of color navigate the complexities of the entertainment world. As much as the evening was about honoring achievements, it was also about looking forward to the next generation and encouraging young women to pursue their dreams without fear.
For many of the attendees, the gala was a reminder that while there’s still much work to be done, the strides that have already been made are worth celebrating. The presence of top industry executives reinforced the idea that change is happening, but it needs constant support and action from all corners of the industry.
The Impact of Femme It Forward
What sets Femme It Forward apart from other entertainment companies is its deep commitment to creating a lasting impact for women of color in the entertainment world. This year’s gala served as another chapter in the ongoing work to break down barriers, create opportunities, and celebrate the achievements of those who may not always get the recognition they deserve.
As a result, the event was a perfect example of the organization’s vision: to create a community that uplifts, educates, and empowers women of color across all levels of the entertainment industry. It was clear from the performances, the speeches, and the honorees that Femme It Forward is doing just that.
A Night to Remember: Looking Toward the Future
As the evening concluded, it was evident that the Give Her FlowHERS Awards Gala is more than just a night of awards—it is a movement. It is a movement that celebrates the strength, creativity, and resilience of women of color in entertainment. And as the industry continues to evolve, Femme It Forward will remain at the forefront, ensuring that these voices continue to be heard.
In years to come, this event will continue to serve as a reminder that the entertainment world is being shaped by those who dare to push boundaries and challenge norms. Whether it’s an artist like GloRilla making waves with her music, a visionary like Heather Lowery leading the charge for equality, or a new wave of young artists performing on stage, the future looks bright for women of color in entertainment.
As we look toward the next chapter, one thing is clear: The Give Her FlowHERS Awards Gala is more than a celebration—it is a call to action. A call to continue pushing forward, to keep supporting one another, and to never stop breaking down the doors that have long kept us out.