Netflix is taking binge-watching to the next level — and soon, you’ll be able to step inside your favorite shows. The streaming giant has announced the launch of its first-ever Netflix House locations, set to open in Philadelphia and Dallas in late 2025. These massive, immersive entertainment hubs will transform iconic series into real-world adventures, with a national rollout already in motion and a Las Vegas Strip location planned for 2027.
Each Netflix House will span more than 100,000 square feet, offering a permanent, ever-evolving fan experience unlike anything the streamer has done before. Unlike Netflix’s previous pop-ups, these spaces are designed to blur the line between screen and reality, giving fans the chance to live, breathe, and play inside the stories they love.
“Finally, a place where the Netflix story you can’t get enough of becomes something real that you can play, shop, and taste,” said Marian Lee, Netflix’s Chief Marketing Officer. “This is fandom coming to life.”
At Netflix House Philadelphia, located at King of Prussia Mall, fans can look forward to:
Set recreations from Wednesday and One Piece
The TUDUM Theater for screenings and live events
Immersive VR experiences
“Top 9,” a Netflix-themed mini golf course where each hole offers interactive gameplay inspired by hit shows
Meanwhile, at Galleria Dallas, fans will dive into:
The creepy mysteries of Stranger Things
The heart-pounding tension of Squid Game
Netflix rePlay, a retro-inspired arcade packed with nostalgic games and show-themed challenges
Netflix House is more than just a theme park or museum — it’s an evolving venue designed to keep fans coming back. With rotating attractions, seasonal events, and new content drops, Netflix aims to make these houses fandom hubs, where streaming culture comes to life in every corner.
Netflix House is more than just a theme park or museum — it’s an evolving venue designed to keep fans coming back. With rotating attractions, seasonal events, and new content drops, Netflix aims to make these houses fandom hubs, where streaming culture comes to life in every corner.