Afrobeats sensation Rema is turning up the excitement ahead of the release of his upcoming single KELEBU, set to drop this Friday, August 1, 2025, by launching a $10,000 dance challenge for fans across the globe.
In a move that blends music, fan engagement, and digital culture, the Calm Down hitmaker is calling on fans to create a simple, fun, and visually appealing dance routine for KELEBU. The winning entry will walk away with a grand prize of $10,000, a major incentive that has already sparked buzz on social media.
To join the KELEBU dance challenge, participants must post their dance videos immediately after the song is released using the hashtag #KELEBUChallenge and tagging Rema in their posts. According to the artist, the ideal routine should be easy enough for anyone to learn, yet catchy and creative enough to go viral.
Rema, known for his innovative approach to music and fan interaction, is once again showing love to his global audience by offering them a platform to shine. This challenge not only celebrates the release of KELEBU, but also highlights the power of community and creativity in the digital age.
With thousands expected to participate, timelines are likely to be flooded with energetic, bold, and original dance routines, all inspired by what could be another major hit in Rema’s discography.
As the countdown to Friday begins, fans are getting ready to hit the record button and possibly secure a life-changing cash prize in the process.
$10K for whoever come up with a EASY dance for KELEBU. out this Friday! 🔥 pic.twitter.com/kkJKf0TAM3
— REMA (@heisrema) July 27, 2025
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